Increase engagement overnight by asking for ratings in your app

What happened when a team asked for ratings

Gabrielle Earnshaw
Geek Culture
Published in
5 min readMar 15, 2023

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One of the things I look for when reviewing app projects is whether or not the app has healthy app store ratings. In this article I’ll explain what I mean by healthy ratings, and how they increase engagement with your app. Then I’ll share the dramatically positive results we observed when asking for ratings in one of the apps I’ve worked with. Finally I’ll describe how to ask for ratings in your app.

What are healthy

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Gabrielle Earnshaw
Geek Culture

Mobile App Strategy, Leadership and Engineering Expert.